Focusing on people, our central purpose is to bridge the gap between brand and consumer, using evidence-based approaches to align our client’s core values with the needs of their constituents. Using actional insights, we help brands be a source of positivity in their client’s lives while strengthening their bottom line.

Nicholas Coblence is a qualitative moderator and strategist. He has conducted research across multiple fields including tech, healthcare, agriculture, luxury, hospitality, fast fashion, and the arts.

His capabilities as a moderator include:

• Stakeholder interviews and workshops

• Virtual and in-person in-depth interviews with consumers, influencers, and industry experts

• Virtual and in-person focus groups with consumers and prosumers

• Online Community Forums with consumers

His broader capabilities as a brand strategist include:

• Brand management and values alignment across client’s business

• Brand Positioning and Repositioning Strategy

• New Market Penetration Strategy

• New Product Launch Strategy

• Brand Definition/Building

• Brand Ideation and Implementation Strategy

• Brand Tracking and Health Check

• Consumer Experience Optimization

Nicholas’ client roster has included:

American Express, Blue Note Records, Burberry, Chanel, Christie's, Diptyque, Doordash, EMI, Ford Motors (Europe), Google, LinkedIn, Net-A-Porter, Robinhood, SAB Miller, Sephora, Starwood, Topshop, and Vivify.

Nicholas has also conducted research in the healthcare industry for confidential clients.

Nicholas is available for hire on a freelance basis. Please email nicholas@culturalstrategy.co for rates and information.